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Published December 22, 2009, 05:53 AM

Holmgren joins Browns

Serious. Credible. A leader. In Mike Holmgren, Cleveland Browns owner Randy Lerner hit the trifecta he desperately wanted. Holmgren, who returned Green Bay to prominence and raised Seattle’s profile during his NFL career, on Monday accepted an offer to become president of the Cleveland Browns, a tradition-rich franchise needing a major makeover after a decade of losing and front-office incompetence.

BEREA, Ohio (AP) — Serious. Credible. A leader. In Mike Holmgren, Cleveland Browns owner Randy Lerner hit the trifecta he desperately wanted.

Holmgren, who returned Green Bay to prominence and raised Seattle’s profile during his NFL career, on Monday accepted an offer to become president of the Cleveland Browns, a tradition-rich franchise needing a major makeover after a decade of losing and front-office incompetence.

Lerner said he reached a preliminary agreement with Holmgren, a Super Bowl-winning coach who brings immediate credibility to the down-and-out Browns.

“We are pleased to announce that Mike Holmgren has agreed to join the Cleveland Browns,” Lerner said in a statement. “We will spend the rest of the week finalizing the details of the agreement and will make a formal announcement next week.”

As part of a front-office shakeup, Lerner said current president Mike Keenan will become the club’s chief financial officer.

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