RealTruck.com included in guide

RealTruck.com, an online retailer of automotive accessories since 1998, has recently been included in Internet Retailer Magazine’s Mobile 400 Guide. The research publication compiles and ranks the largest and fastest-growing mobile e-commerce sites of U.S. companies. RealTruck.com was featured at No. 245 among top companies such as Amazon.com (1), Cabela’s (147) and Land’s End (247).

The study tracked transactions on mobile devices such as smart phones and tablets. Since launching a dedicated mobile site for visitors on smart phones in 2011, RealTruck.com has seen a 142 percent increase in mobile sales. An increase in traffic from devices such as Apple’s iPad also contributed to this fast growth. For 2012 the company expects that approximately 9 percent of its total revenue will be generated on mobile devices. With projected total sales expected to approach $20 million, the company predicts mobile sales to account for $1.2 million for the calendar year.

Tags: local business, business